Coaches on this platform already know the split — the tactical and leadership side of the job gets most of the airtime, and the training, nutrition and recovery side gets picked up wherever it can, from a whiteboard, a hallway conversation, or whoever happened to be a step ahead of you that year.

Thirty-five years across multitude of dressing rooms and sports builds a lot of that second kind of knowledge — programmes, protocols, recovery habits, refined and re-tested against real athletes rather than anyone's theory. Some of it holds up under a citation. Most of it simply holds up, full stop.

Starting next week, that material gets a home of its own: practical articles on training, nutrition and the habits that decide whether a programme actually works. First up — why most programmes get tempo wrong, the real rules for training twice a day, and a mineral almost every athlete gets wrong.

Find it here: magnusagren.com/insights.html

The leadership and communication writing keeps coming here on TCS, same as always. This is simply the other half of the toolkit, now with somewhere to live.

Magnus Ågren

People. Purpose. Performance.