LEADERSHIP

Why Communication is your Most Valuable Coaching Tool, with Craig Berube

TCS+ Photo
TCS+
Craig Berube


It is said that good communication is the bridge between confusion and clarity. Few believe that more than St. Louis Blues head coach Craig Berube.

On November 19, 2018, the St. Louis Blues relieved Mike Yeo of his coaching duties, naming Craig Berube interim head coach.

The rest, as you know, is history.

Berube, who was previously an associate coach with the Blues, recalls talking to the players right away about changing the way they play to become a team. They did just that. Berube led a historic turnaround that saw the Blues catapult from last in the NHL on New Year’s Day 2019, to Stanley Cup champions six months later. He clearly knows how to motivate and get the most out of his players, regardless of his team’s place in the standings.

According to Berube, who presented during the Virtual Hockey Summit, communication is key.

During his 51-minute presentation, Berube discussed how he addresses his team, its leaders and his staff and what makes his ability to communicate unique from others. Hosted by Troy Ward, former NHL, AHL, USHL, WHL, ECHL, IHL & WCHA coach and host of Troy Ward’s Mailbag on The Coaches Site, this talk is an insightful look at what it takes to get through to players of all skill levels.

When you have some down time during the holidays, do yourself a favour a tune in to Ward and Berube. You might just learn a thing or two-hundred.






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